Carl on Beachbody Coaches

Would You Save Someone from a Burning Building?
Carl Daikeler, Beachbody® CEO
I get so tired of people slamming all of network marketing because they had a bad experience with a soap or water filter network marketing company. What we are doing here is literally saving lives. The consequences of obesity are killing people, yet Reuters news recently predicted that "All U.S. adults could be overweight in 40 years."

That means some are throwing in the towel on YOUR kids, fully expecting their lifestyles to further deteriorate. Are you willing to accept that? I certainly am not. And it makes me angry to think that anyone could. Obesity is not some casual lifestyle problem that simply means a person is enjoying a few extra Twinkies. Obesity is KILLING PEOPLE. Diabetes is KILLING PEOPLE. Beachbody Coaches, however, are SAVING PEOPLE.

I believe the trend of obesity can be turned into a trend of health and fitness through Beachbody Coaches, a community of people who are empowered by the simplicity of this system and our programs. With a world-class compensation program and products that have proven results, we are building an army of people who care so much about their fellow man that when it comes to helping people get healthy and fit, they refuse to be shy about reaching out to help people.
You may have heard that my goal is to recruit one million coaches and help 100 million customers make health and fitness a priority in the next five years. There's only one way that can happen: if you help me spread the word. We call it sharing. It is sharing WITH A CRITICAL PURPOSE.

I was telling Beachbody co-founder Jon Congdon a story today about how I was suggesting to a noteworthy celebrity that she become a Coach. Jon's reaction surprised me: "You are fricking fearless, dude."

I have plenty of fear. I'm afraid we really are going down a rat hole and the quality of life of this country might not recover. I am afraid friends of mine are dooming themselves to a quality of life they never bargained for—all because they are not aware of their responsibility to their health. Fear of caring for someone by mentioning the system of "Play, Shake, and Share" never entered my mind in that conversation, because I felt like I was watching someone go about their day like nothing was wrong while standing deep inside a burning building. But instead of risking my life to get him or her out, I just had to risk hearing "no." He or she can get out of that burning building, and the Beachbody system of Play, Shake, and Share is the way to do it.

I got an email from someone today spewing venom about network marketing. "How can you get into that business?" Man, people can be angry about this distribution system. What they are failing to consider is the possibility that, in this case, it is a good thing. People helping people get healthy and fit just might be the perfect application of the peer-to-peer distribution model.

Where other network marketing companies are more about commerce than they are about helping people, the balance between financial opportunity and the importance—the urgency—to wake people up and help them change bad habits is what being a Beachbody Coach is about. Let me repeat that: There is a national emergency here—an epidemic of obesity—and you are the emergency response team.

Our coaching opportunity is truly revolutionary because it puts the responsibility to change in the hands of the people who need and want the change . . . you and me.

We can either accept this path of sickness that surrounds us, or we can do what it takes to get healthy and fight to help people do the same. You are that solution. In exchange for being that help to as many people as you can, I hope you also get incredibly rich. That's how it should work.
So, the next time you hesitate about whether being a Coach is worth it or not, or whether or not you should approach that friend, co-worker, or relative about their fitness needs and goals, ask yourself whether you would rescue a friend from a burning building.

Know that the physical and mental consequences of obesity can be just as devastating as any other tragic loss that would require your intervention. Every day that you wake up and share this opportunity and these solutions with people, you are a true hero. And you should be rewarded, acknowledged, and applauded as such.